Hot Chocolate Run Series

We Get The Word Out

with targeted marketing strategies!

5M+ Digital ad impressions promote the Hot Chocolate Run across the USA TODAY NETWORK and beyond.

Total email database 1.2M+ and growing. We target nationally and geographically.

500K organic followers across Hot Chocolate Run social network. 3+ million monthly impressions (paid & organic).

Over 2.5M page views annually, HOTCHOCOLATE15K.COM is the main hub for all things Hot Chocolate Run.

Hot Chocolate Run Series

We Get The Word Out

with targeted marketing strategies!

5M+  Digital ad impressions promote the Hot Chocolate Run across the USA TODAY NETWORK and beyond.

Total email database 1.2M+ and growing, We target nationally and geographically.

500K organic followers across Hot Chocolate Run social network. 3+ million monthly impressions (paid & organic).

Over 2.5M page views annually, HOTCHOCOLATE15K.COM is the main hub for all things Hot Chocolate Run.

Be Part of the Experience

Expo

Pick up your race day packet and unwrap tons of sweet treats while engaging with sponsors, vendors and much more at the Hot Chocolate Run Expo.

Race Day

America's Sweetest Run hosts 125,000 runners across16 live runs, plus the virtual run.

Finisher Mug

Come for the race, stay for the chocolate! Every Hot Chocolate Run finisher gets their own finisher mug with chocolate fondue, dippables, and our famous HOT CHOCOLATE! Your brand can be part of the fun!

Epic Swag

Choc-full of sweetness! All registrations include an exclusive full-zip hoodie and finisher’s medal that will make you melt!

Meet  Your Match

engage with your target market and build lasting connections

70
%

Female

62
%

Income $100K+

54
%

College Degree

45
%

Households with children

70
%

Married

47
%

Age 35 - 54

76
%

Homeowners

Together we are

Making A Difference

Hot Chocolate Run is proud to have SPECIAL OLYMPICS as our official charity partner. 

Special Olympics works to end discrimination against people with intellectual disabilities and fosters acceptance of all people through sport and programming in education, health, and leadership.

More than 6M athletes and Unified Sports partners

One million coaches and volunteers

Over 200 accredited Programs

30 Olympic-style sports

More than 6M athletes and Unified Sports partners

Benefits for Sponsoring

Extensive Brand Exposure:

5M+ digital ad impressions across the USA TODAY NETWORK.

500K+ organic social media followers with 3M+ monthly impressions.

Over 2.5M annual page views on HOTCHOCOLATE15K.COM.

Access to a 1.2M+ and growing email database targeting nationally and geographically.

Engagement Opportunities:

Direct engagement with 125,000 runners across 16 live events and a virtual run.

Participation in the Hot Chocolate Run Expo, connecting with sponsors, vendors, and participants.

Opportunity to feature your brand in the exclusive finisher mug filled with chocolate treats.

Premium Demographic Reach:

70% female participants, 62% with an income of $100K+, and 54% with a college degree.

45% of participants have households with children, and 70% are married.

47% are aged 35-54, and 76% are homeowners.

Epic Swag Involvement:

Your brand is featured on exclusive full-zip hoodies and finisher medals, ensuring lasting visibility.

Sweet Connections:

Build lasting connections with a highly engaged and targeted audience passionate about health, fitness, and indulgence.

2024 RUN SCHEDULE

Expo October 5, 2024

9,000 Estimated Registered Runners

Expo November 1 & 2, 2024

35,000 Estimated Registered Runners

Expo November 16,2024

9,000 Estimated Registered Runners

Expo December 12, 2024

8,000 Estimated Registered Runners

Expo December 14, 2024

6,000 Estimated Registered Runners

Expo December 14, 2024

10,000 Estimated Registered Runners

2025 RUN SCHEDULE

Expo January 10 & 11, 2025

15,000 Estimated Registered Runners

Expo January 24, 2024

7,000 Estimated Registered Runners

Expo January 31 and February 1, 2025

13,000 Estimated Registered Runners

Expo February 6 & 7, 2025

13,000 Estimated Registered Runners

Expo February 14, 2025

5,500 Estimated Registered Runners

Expo February 21, 2025

6,000 Estimated Registered Runners

Expo March 1, 2025

9,500 Estimated Registered Runners

Expo March 8, 2025

11,500 Estimated Registered Runners

Expo April 4, 2025

7,500 Estimated Registered Runners

Expo April 11, 2025

4,500 Estimated Registered Runners

Expo October 4, 2024

9,000 Estimated Registered Runners

Expo November 1 & 2, 2025,

9,000 Estimated Registered Runners

Expo November 15, 2025

9,000 Estimated Registered Runners

Expo December 6, 2025

8,000 Estimated Registered Runners

Expo December 13, 2025

6,000 Estimated Registered Runners

Expo December 13, 2025

10,000 Estimated Registered Runners

SPONSOR OPPORTUNITIES

Interested in hearing about the sponsorship opportunities across the country in the USA TODAY Hot Chocolate Run?

Don't Miss The Details

Complete the form and we’ll reach out to you as soon as possible.

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