About the eventthe experiencemarketing & PRtour citiessponsorship

2025

A nationwide tour of the best local wine and food. Join us!

PRESENTED BY

USA TODAY Wine & Food Experience

Taste, sip and savor with us in 8 cities!

Embark on a culinary journey with the USA TODAY Wine & Food Experience! Join us on a nationwide tour celebrating the finest local cuisine and beverages in 8 cities across the country. Indulge in the flavors crafted by acclaimed local chefs, emerging talents, and culinary maestros. Delight your palate with premier wine, beer, and spirits expertly curated by the best mixologists and sommeliers and immerse yourself in the experience with live demonstrations. WFE provides an excellent platform to showcase your brand and connect with new customers. Seize the incredible opportunity to place your brand in the spotlight and leave a lasting impression. In 2024, we welcomed 8,000 guests, featured 120+ restaurants and chefs, and offered over 400,000 tastes and sips. 

Don't miss out on the culinary extravaganza coming to a city near you this fall!

USA TODAY NETWORK Ventures creates impactful consumer engagements and experiences through world-class events, promotions, races and technology. We strive to exceed expectations, create unforgettable memories and drive value for our partners while leveraging our reputable institutions, including USA TODAY and more than 250 local media brands.

About the Experience

At the USA TODAY Wine & Food Experience, attendees enjoy food and drink samples, attend demonstrations and interact with exhibitors in a beautiful outdoor setting for a single admission price. Guests can customize their experience with either General or VIP Admission tickets, as detailed below. Experience the region’s flavors and create unforgettable memories!

General Admission
Early Admission
Standard Wine & Food Experience
Be the First to Savor the Experience
General Admission tickets to the USA TODAY Wine & Food Experience include standard entry to the event beginning at 1:00 p.m., a tasting cup, food and beverage samples, access to demonstrations and more.
Early Admission tickets to the USA TODAY Wine & Food Experience include early entry to the event beginning at 12:00 p.m., a tasting cup, food and beverage samples, access to demonstrations and more.

Attendees must be 21 or older with valid ID. Only service animals are permitted. The event is rain or shine and there are no refunds within two weeks of the event date. Guests are encouraged to have a designated driver or take ride sharing or public transportation. Please consume responsibly.
 

wine & food

Taste, savor and explore the local culinary scene, from regional traditions and local trends to national favorites. Guests enjoy samples of food, wine & spirits. A great opportunity to showcase  your brand.

grand tasting

Indulge in samples from local chefs, restaurants, wineries and breweries, plus nationally renowned spirits and culinary leaders. Guests will interact with exhibitors in a beautiful outdoor setting. 

entertainment

In addition to the chefs, brewers and wine makers, guests will enjoy music, seminars, lounge areas, photo ops , games, contests...and prizes in a beautiful outdoor setting.

*Details are subject to change 

stage

Lively cooking demonstrations, wine classes and seminars deliver unforgettable experiences for guests, connoisseurs, partners, purveyors, and industry personalities. Sponsors can share recipes, pairings or sponsor the whole stage!

*Details are subject to change 

Marketing & PR

Connect with WFE consumers through an integrated marketing approach across the USA TODAY NETWORK and beyond. Engage the audience at the live events and online with marketing & content.

check

1.M+ average digital marketing impressions will support each city on the WFE tour through display on the USA TODAY NETWORK, Google Search, YouTube and more.

check

Over 66K organic followers across WFE social media channels with 1M+ average paid promotion on Facebook and Instagram to foodies and alcohol enthusiasts in tour cities.

check

We work closely with local media across the USA TODAY NETWORK and beyond to gain additional media support about the WFE in each community.

check

More than 10 targeted emails are deployed to our WFE email opt in lists plus local newspaper and promotions subscribers supporting ticket sales and sponsors.

check

The WFE website is a one stop shop for important event information including videos, photos exhibitor details and more. The website attracted 400k page views in 2024.

check

Local radio and TV via Hulu, event listings, partnerships with Yelp and other local entities an are just some of additional marketing tactics that may support WFE in each city.

Past Event Photos

2025 Dates & Locations

Here they are! The cities we’re bringing the USA TODAY Wine & Food Experience to next! Join us in eleven cities across the country to taste, sip and savor the best wine and food that the local area has to offer. We can’t wait to meet you!

SEP 20* - Fort Collins, CO

SEP 27 - Providence, RI 195 District Park 

Oct 4 - Louisville, KY Waterfront Park

Oct. 11* - Las Vegas, NV 

Oct. 25* - Round Rock, TX

 

NOV 8 - Phoenix, AZ High Street

NOV 15 - Naples, FL Paradise Coast Sports Complex

NOV 22* - West Palm Beach, FL 

SEP 20* - Fort Collins, CO

SEP 27 - Providence, RI 195 District Park 

Oct 4 - Louisville, KY Waterfront Park

Oct. 11* - Las Vegas, NV 

Oct. 25* - Round Rock, TX

 

NOV 8 - Phoenix, AZ High Street

NOV 15 - Naples, FL Paradise Coast Sports Complex

NOV 22* - West Palm Beach, FL 

* Schedule Subject to change

Sponsor Opportunities

Boost your exposure, attract new customers and gain an edge on your competition by partnering with the USA TODAY Wine & Food Experience 8-City Tour.

Ideas and opportunities to reach our audience:

EXPERIENTIAL ACTIVATIONS

ON STAGE DEMONSTRATIONS & HOW TO SEMINARS

HOSPITALITY & ENTERTAINMENT

SAMPLING

PROMOTION & SWEEPSTAKES

BRANDING

OFFICIAL AND EXCLUSIVE DESIGNATIONS

CELEBRITY EXPERIENCES

SPONSORS

We extend our heartfelt gratitude to these distinguished brands that have played a pivotal role for the event. Their invaluable support has allowed us to celebrate the intricate art of winemaking and the rich tapestry of flavors that define our local and national culinary landscapes. We encourage you to support these remarkable sponsors, who have shown their commitment not only to the art of wine but also to the chefs, sommeliers, and enthusiasts who bring this vibrant scene to life.

Copyright 2024 © USA TODAY NETWORK Ventures - All Rights Reserved - Privacy Policy

Become a Sponsor!

A day's worth of celebrating the local culinary scene, indulging in wine and food, and interacting with local gourmet leaders as they do what they do best!

Talk with one of our executive now!


First Name*
Last Name*
Phone Number*
  • Andorra(+376)
  • United Arab Emirates(+971)
  • Afghanistan(+93)
  • Antigua & Barbuda(+1 268)
  • Anguilla(+1 264)
  • Albania(+355)
  • Armenia(+374)
  • Angola(+244)
  • Antarctica(+8)
  • Argentina(+54)
  • Samoa (American)(+1 684)
  • Austria(+43)
  • Australia(+61)
  • Aruba(+297)
  • Åland Islands(+358 18)
  • Azerbaijan(+994)
  • Bosnia & Herzegovina(+387)
  • Barbados(+1 246)
  • Bangladesh(+880)
  • Belgium(+32)
  • Burkina Faso(+226)
  • Bulgaria(+359)
  • Bahrain(+973)
  • Burundi(+257)
  • Benin(+229)
  • St Barthelemy(+590)
  • Bermuda(+1 441)
  • Brunei(+673)
  • Bolivia(+591)
  • Caribbean NL(+599)
  • Brazil(+55)
  • Bahamas(+1 242)
  • Bhutan(+975)
  • Botswana(+267)
  • Belarus(+375)
  • Belize(+501)
  • Canada(+1)
  • Cocos (Keeling) Islands(+61)
  • Congo (Dem. Rep.)(+243)
  • Central African Rep.(+236)
  • Congo (Rep.)(+242)
  • Switzerland(+41)
  • Côte d'Ivoire(+225)
  • Cook Islands(+682)
  • Chile(+56)
  • Cameroon(+237)
  • China(+86)
  • Colombia(+57)
  • Costa Rica(+506)
  • Cuba(+53)
  • Cape Verde(+238)
  • Curaçao(+599)
  • Christmas Island(+61)
  • Cyprus(+357)
  • Czech Republic(+420)
  • Germany(+49)
  • Djibouti(+253)
  • Denmark(+45)
  • Dominica(+1 767)
  • Dominican Republic(+1 809)
  • Algeria(+213)
  • Ecuador(+593)
  • Estonia(+372)
  • Egypt(+20)
  • Western Sahara(+212)
  • Eritrea(+291)
  • Spain(+34)
  • Ethiopia(+251)
  • Finland(+358)
  • Fiji(+679)
  • Falkland Islands(+500)
  • Micronesia(+691)
  • Faroe Islands(+298)
  • France(+33)
  • Gabon(+241)
  • Britain (UK)(+44)
  • Grenada(+1 473)
  • Georgia(+995)
  • French Guiana(+594)
  • Guernsey(+44 1481)
  • Ghana(+233)
  • Gibraltar(+350)
  • Greenland(+299)
  • Gambia(+220)
  • Guinea(+224)
  • Guadeloupe(+590)
  • Equatorial Guinea(+240)
  • Greece(+30)
  • South Georgia & the South Sandwich Islands(+99)
  • Guatemala(+502)
  • Guam(+1 671)
  • Guinea-Bissau(+245)
  • Guyana(+592)
  • Hong Kong(+852)
  • Honduras(+504)
  • Croatia(+385)
  • Haiti(+509)
  • Hungary(+36)
  • Indonesia(+62)
  • Ireland(+353)
  • Israel(+972)
  • Isle of Man(+44 1624)
  • India(+91)
  • British Indian Ocean Territory(+246)
  • Iraq(+964)
  • Iran(+98)
  • Iceland(+354)
  • Italy(+39)
  • Jersey(+44 1534)
  • Jamaica(+1 876)
  • Jordan(+962)
  • Japan(+81)
  • Kenya(+254)
  • Kyrgyzstan(+996)
  • Cambodia(+855)
  • Kiribati(+686)
  • Comoros(+269)
  • St Kitts & Nevis(+1 869)
  • Korea (North)(+850)
  • Korea (South)(+82)
  • Kuwait(+965)
  • Cayman Islands(+1 345)
  • Kazakhstan(+7)
  • Laos(+856)
  • Lebanon(+961)
  • St Lucia(+1 758)
  • Liechtenstein(+423)
  • Sri Lanka(+94)
  • Liberia(+231)
  • Lesotho(+266)
  • Lithuania(+370)
  • Luxembourg(+352)
  • Latvia(+371)
  • Libya(+218)
  • Morocco(+212)
  • Monaco(+377)
  • Moldova(+373)
  • Montenegro(+382)
  • St Martin (French)(+590)
  • Madagascar(+261)
  • Marshall Islands(+692)
  • North Macedonia(+389)
  • Mali(+223)
  • Myanmar (Burma)(+95)
  • Mongolia(+976)
  • Macau(+853)
  • Northern Mariana Islands(+ 1 670)
  • Martinique(+596)
  • Mauritania(+222)
  • Montserrat(+1 664)
  • Malta(+356)
  • Mauritius(+230)
  • Maldives(+960)
  • Malawi(+265)
  • Mexico(+52)
  • Malaysia(+60)
  • Mozambique(+258)
  • Namibia(+264)
  • New Caledonia(+687)
  • Niger(+227)
  • Norfolk Island(+672)
  • Nigeria(+234)
  • Nicaragua(+505)
  • Netherlands(+31)
  • Norway(+47)
  • Nepal(+977)
  • Nauru(+674)
  • Niue(+683)
  • New Zealand(+64)
  • Oman(+968)
  • Panama(+507)
  • Peru(+51)
  • French Polynesia(+689)
  • Papua New Guinea(+675)
  • Philippines(+63)
  • Pakistan(+92)
  • Poland(+48)
  • St Pierre & Miquelon(+508)
  • Pitcairn(+870)
  • Puerto Rico(+1 787)
  • Palestine(+970)
  • Portugal(+351)
  • Palau(+680)
  • Paraguay(+595)
  • Qatar(+974)
  • Réunion(+262)
  • Romania(+40)
  • Serbia(+381)
  • Russia(+7)
  • Rwanda(+250)
  • Saudi Arabia(+966)
  • Solomon Islands(+677)
  • Seychelles(+248)
  • Sudan(+249)
  • Sweden(+46)
  • Singapore(+65)
  • St Helena(+290)
  • Slovenia(+386)
  • Svalbard & Jan Mayen(+47)
  • Slovakia(+421)
  • Sierra Leone(+232)
  • San Marino(+378)
  • Senegal(+221)
  • Somalia(+252)
  • Suriname(+597)
  • South Sudan(+211)
  • Sao Tome & Principe(+239)
  • El Salvador(+503)
  • St Maarten (Dutch)(+599)
  • Syria(+963)
  • Eswatini (Swaziland)(+268)
  • Turks & Caicos Is(+1 649)
  • Chad(+235)
  • French Southern Territories(+99)
  • Togo(+228)
  • Thailand(+66)
  • Tajikistan(+992)
  • Tokelau(+690)
  • East Timor(+670)
  • Turkmenistan(+993)
  • Tunisia(+216)
  • Tonga(+676)
  • Turkey(+90)
  • Trinidad & Tobago(+1 868)
  • Tuvalu(+688)
  • Taiwan(+886)
  • Tanzania(+255)
  • Ukraine(+380)
  • Uganda(+256)
  • US minor outlying islands(+1)
  • United States(+1)
  • Uruguay(+598)
  • Uzbekistan(+998)
  • Vatican City(+379)
  • St Vincent(+1 784)
  • Venezuela(+58)
  • Virgin Islands (UK)(+1 284)
  • Virgin Islands (US)(+1 340)
  • Vietnam(+84)
  • Vanuatu(+678)
  • Wallis & Futuna(+681)
  • Samoa (western)(+685)
  • Yemen(+967)
  • Mayotte(+262)
  • South Africa(+27)
  • Zambia(+260)
  • Zimbabwe(+263)
Please fill all the required fields!
Please accept terms and conditions to proceed
Please wait